**Medly Lifts $100M to Bring Subscription-Based Healthcare to Latin America**
**Overview**
Medly, a Brazilian digital healthcare provider, has secured $100 million in a Series C funding round to expand its footprint in Latin America and introduce novel healthcare delivery models.
**Key Points**
* **Subscription-Based Model:** Medly offers a monthly subscription plan that provides users with unlimited access to virtual medical consultations, prescription delivery, and lab testing..
* **Personalized Care:** Medly’s platform leverages machine learning algorithms to tailor healthcare recommendations to each user’s individual needs and preferences..
* **Expansion Plans:** The fresh funding will fuel Medly’s expansion into new markets within Latin America, including Mexico and Colombia..
* **Founding Team:** Medly was founded by a group of experienced healthcare executives, including its CEO and co-founder, Leandro Marinho..
**Market Landscape**
Latin America’s healthcare sector is facing significant challenges, including high costs, limited access to primary care, and a shortage of healthcare professionals. Medly’s subscription-based model aims to address these challenges by providing affordable and convenient healthcare to the region’s population.
**Funding and Investors**
The Series C funding round was led by SoftBank’s Latin America Fund and included participation from existing investors such as Valor Capital Group and Kaszek Ventures.
**Executive Quotes**
* **Leandro Marinho, CEO and Co-Founder of Medly:** .
