**Farfetch Partners with 12on12 to Commemorate 50 Years of Hip-Hop**
**12on12 x Farfetch: A Unique Capsule Collection**
To celebrate the 50th anniversary of hip-hop, Farfetch has teamed up with the renowned streetwear and lifestyle brand 12on12 to launch an exclusive capsule collection that pays homage to the genre’s rich history and enduring impact on global culture.
The 12on12 x Farfetch capsule collection encompasses a range of apparel, footwear, and accessories, each piece infused with the distinct visual language and cultural references that have come to define hip-hop fashion over the past five decades.
From oversized hoodies and graphic tees adorned with iconic hip-hop imagery to streetwear staples like cargo pants and baseball caps, the collection seamlessly blends 12on12’s signature aesthetic with the edgy, urban spirit that has characterized hip-hop from its inception.
**50 Years of Hip-Hop: A Global Cultural Phenomenon**
Hip-hop, born in the streets of New York City in the early 1970s, has evolved into a global cultural phenomenon that encompasses music, fashion, art, and lifestyle. Its influence has permeated every corner of the world, shaping youth culture and inspiring countless artists, designers, and cultural icons.
The 12on12 x Farfetch capsule collection serves as a testament to hip-hop’s enduring legacy and its ability to inspire creativity and innovation across diverse industries.
**Celebrating Hip-Hop’s Past, Present, and Future**
The collaboration between Farfetch and 12on12 not only celebrates 50 years of hip-hop but also looks towards the future of the genre and its continued evolution.
Through this exclusive collection, Farfetch and 12on12 aim to empower a new generation of hip-hop enthusiasts to embrace their individuality and express themselves through fashion.
The 12on12 x Farfetch capsule collection is now available exclusively on Farfetch.com. Join the celebration and immerse yourself in the rich tapestry of hip-hop culture through this unique collaboration that honors its past, celebrates its present, and inspires its future..
